Sensation : Crazy Marketing Ideas

Crazy Idea Marketing, these words remind me of a national motivator (Indonesia), namely Tung Desem Waringin (TDW). But, I am writing this time had nothing to do with TDW, although there are some explanations about the marketing techniques from him. What is the meaning of the title above? Mad means less sane, other than others or draw attention. Then if the different is crazy? Can ya, can not, here crazy in the sense of one's expression of admiration due to excellence in other acts than others.

Crazy Marketing Ideas, in brief can be interpreted as another idea than the other in marketing strategy, or it can be regarded as different ways to promote something. Consciously or unconsciously, we've seen gile marketing ideas, either on television or in everyday life, whether in politics, law especially in the business world. This time I'll tell you about Crazy Marketing Ideas that have anything to do with the business world.

A business, whatever it would need promotions to be successful, without promoting it like a business, such as roads in place and has no purpose. Promotional techniques that exist today as if it had cleared and all the tricks already in use, so that a new business would not want to use promotion techniques that already exist. For that, it takes someone who is "crazy" that could divulge the secrets and give an idea about an unusual marketing technique.

As an example, when Tung Desem Waringin launch his new book entitled "Financial Revolution", he chose to use a marketing trick that could be considered crazy. He was able to persuade many national and even international media to cover the madness for free, and it is this which makes his book sold well and even get a new record in Muri as bestsellers. The technique is simple, he's handing out money amounting to Rp100 million from the plane in the form of banknotes and seminar tickets himself. Not the nominal money is concerned, but such events were felt pity to miss by a variety of media.

One technique "crazy" I have read it is cheaper and very mature. This technique I have ever read on the community TDA but I forget who did it:) (sorry). He is not wrong if a food business by opening a shop, he preferred technique of promotion through radio, rather than direct promotion by purchasing radio ad spots, but each is a popular radio show, he was assisted by family and friends often call or make requests on the radio, and at the end of each request is always inserted with the words of praise kiosk promotion as terenak dikotanya stalls. This technique is very successful, and make his stall is always crowded flooded with visitors.

The techniques are always only looking for sensation. And the sensation that they managed to sell its products on a large scale. In everyday life, we so often hear a variety of sensations with the aim of increasing sales, as practiced by artists today. Still recorded diingatan case with Kiki Fatmala Saiful Jamil, cases with Dewi Persik Andi Soraya, then many more mysteries of the artists who have not read them which is a technique to search for sensation and popularity by raising their selling prices